The Chartered Institute of Marketing is the leading international professional marketing body with some 45,000 members worldwide. It exists to develop the marketing profession, support aspiring marketers, maintain professional standards and improve the skills of marketing practitioners, enabling them to deliver exceptional results for their organisations. It does this by providing membership, qualifications and training to marketing professionals around the world.
CIM professional marketing qualifications offer a professional top up to an academic degree or a completely professional course for those who do not want to go to university or achieve an unrelated degree. The qualifications are closely based on the skills that employers have told us they want from today’s marketing professionals. The result is qualifications that not only look good on a CV but also ones that give you that practical skills and knowledge to tackle the day-to-day challenges of your marketing role.
We always try to make studying for our qualifications as flexible and easy as possible through our nationwide network of accredited study centres. Handpicked by the CIM , these centres don’t just teach our qualifications, they also offer a range of different study options to suit different circumstances. There are options including part time or full time study, blended learning which mixes intensive face-to-face sessions with online tutorials, intensive and weekend study options as well as distance learning to provide the option to study remotely with access to tutors and other resources available via phone, email or web. You could choose from the following core qualifications to best suite your needs.
Introductory Certificate in Marketing: If you are looking to gain the basic skills and a general overview of what marketing is all about, our Introductory Certificate in Marketing is definitely worth considering. You do not need any previous experience or knowledge of marketing and can do it whilst working full-time allowing you to keep earning.
Professional Certificate in Marketing: This is a more comprehensive qualification for those in reasonable junior marketing positions or if you have completed the Introductory Certificate in Marketing and provides in-depth knowledge of everything from understanding customers and how to collect and analysis data, to the art of writing marketing plans and setting budgets.
Professional Diploma in Marketing: The Professional Diploma in Marketing is for marketers with operational responsibility and an eye on management. You will learn how to plan, implement ad measure marketing activities at the operational level, and understand the impact of marketing decisions on other functions within the business.
Chartered Postgraduate Diploma in Marketing: This is a challenging marketing qualification that demonstrates specialist, professional knowledge across a range of areas.
For more information on how to apply for these qualifications please log on to www.getin2marketing.com or www.cim.co.uk and click on 'Qualifications’.